This Privacy Policy explains how PetuniaHue ("we", "us", "our") collects, uses and protects your personal data when you visit petuniahue.in, our campaign pages (such as petuniahue.in/early-access/), our blog at blog.petuniahue.in, or contact us. We follow India's Digital Personal Data Protection Act, 2023 and related rules.
1. Who we are
PetuniaHue is an Indian wall decor brand offering wall paintings, metal wall art, wall hangings and wall mirrors. We are currently in pre-launch: we are not selling products or taking payments yet.
Contact for all privacy questions: hello@petuniahue.in
2. What we collect
What you give us: your email address, and on some forms your name, city, the product lines you like and your message.
What is collected automatically: which ad or link brought you here, and basic details like your IP address, browser and device. This comes from cookies used by Google Analytics, Google Ads and the Meta Pixel, and from our hosting provider's security logs.
We never ask for payment details or ID numbers.
3. How we use your data
- To add you to the PetuniaHue waitlist and tell you when we launch.
- To send your founding-member offer code and launch updates by email, if you agreed to this.
- To reply to your messages and questions.
- To understand which product lines interest people, so we can plan our launch collection.
- To measure and improve our website and advertising, for example by counting how many people sign up from each ad.
- To prevent spam and misuse of our forms.
4. Your consent
We process your personal data on the basis of your consent, which you give when you submit a form and tick the consent box. You can withdraw your consent at any time by clicking "unsubscribe" in any email or by writing to hello@petuniahue.in. Withdrawing consent does not affect anything we did before you withdrew it. If you withdraw consent before launch, you will no longer receive the founding-member offer.
5. Who we share it with
We do not sell your personal data. We share it only with services that help us run PetuniaHue: Hostinger (website and email), Google and Meta (analytics and ad measurement), and an email marketing service for launch emails. Some of these may store data outside India.
6. How long we keep it
- Waitlist data: until you unsubscribe or ask us to delete it, or until 24 months after our launch if you have not ordered from us, whichever comes first.
- Contact form messages: up to 24 months after our last conversation with you.
- Analytics and advertising data: according to the retention settings of Google and Meta.
7. Your rights
You can ask us to show, correct or delete your data, withdraw your consent at any time, or nominate someone to do this for you. Just email hello@petuniahue.in from the address you signed up with, and we'll reply within 30 days.
8. Cookies and how to control them
You can block or delete cookies in your browser settings, and use private browsing. You can manage ads you see through your Google ad settings and your Facebook or Instagram ad preferences. Blocking cookies will not stop you from joining the waitlist.
9. Keeping your data safe
Our website uses HTTPS encryption. Sign-up records are stored in access-protected locations that are not publicly visible, and only PetuniaHue has access. No method of storage or transfer is completely secure, but we take reasonable steps to protect your data and will inform you and the authorities if a breach affects you, as the law requires.
10. Children
Our website is meant for adults. We do not knowingly collect personal data from anyone under 18. If you believe a child has given us their details, please write to us and we will delete them.
11. Changes to this policy
We may update this policy, for example when we start selling. The "Last updated" date at the top shows when it last changed. If we make important changes, we will tell waitlist members by email.
12. Contact us
For any question about your privacy or this policy, write to hello@petuniahue.in. See also our Terms of Use.